Continental Restructures for A Changing Automotive Industry
Continental was founded in 1871 and its corporate structure hasn't changed a lot since then. Now its reinventing itself to deal with an industry that's quickly moving into electrification, autonomy and connectivity. On Autoline This Week, Jeff Klei, President of North American operations for Continental, talks about how and why the company is changing. And he also discusses the challenge of getting consumers to accept this new technology.