PROGRAM DETAILS

Start Up

Start Up

Oswald Service and Repair - Idaho Falls, ID

When Kevin Oswald's father told him that he would have to leave the family auto repair business because there wasn't enough revenue to sustain two families, he saw it as more of an opportunity than a setback. He spent several years working for another company until his father offered to sell him the business. Today, with two locations and more on the way, Kevin, his wife Renae and their two sons have transformed Oswald's into a highly successful business. This is a story about vision, forward thinking,...
[see more]

Tuesday, October 29 at 8:30 pm on 12.1


additional airdates

  • Wednesday, October 30 at 1:30 am on 12.1

upcoming episodes


past episodes


series description

This series offers viewers an up-close and personal look into the world of the modern American entrepreneur. As complicated as starting a business may seem, the goal is to demystify the process by sharing the real life experiences of average Americans who are taking control of their own destiny while creating jobs for others. Over 90% of all companies in America are small businesses. Those small businesses employee over 50% of all people working in this country. Today's media rarely focus on the stories of those Americans and their hard work, despite small-businesses being the backbone of the country. "Start Up" is a explores the next generation of American business owners and the dreams that drive them.